Delivering fish to your door

Hook, line and freezer.

How it works

1. Choose fish

Click on the 'buy fish' button to find out more about Urchin's frozen fish

Your selections will be packaged in an eco- friendly insulated box

Press the 'buy fish' button to find out more about Urchin's frozen fish. Make selections to fill your eco-friendly box.

2. Pick a day

Select an option to receive your fish.

We deliver fish boxes ourselves to most doorsteps in London

No subscription needed!

We deliver fish boxes to any doorstep in London. No subscription needed!

3. Chill

We're on our way!

Not home during the day? Not a problem! Our wool packaging will keep your fish frozen until evening. Pop your fish in the freezer as soon as you can

I'm on my way! Not home? No problem - our eco packaging will keep your fish frozen until evening.

4. Enjoy!

Checkout our recipes and tips for loads of easy ways to make your fish into something even more special!

Checkout our recipes and tips for loads of easy ways to make your fish into something even more special!

"We are honestly just loving it so much! Urchin has totally changed the way we eat fish and we feel so much better for it”

Why choose frozen?

Frozen is fresh

No sitting around for days waiting to be sold. Properly handled and frozen quickly; our fish stays fresh until you are ready to eat it and is no further away than your freezer

No sitting around for days waiting to be sold. Properly handled and frozen quickly; our fish stays fresh until you are ready to eat it

Fight fish waste

100s of tonnes of unsold 'chilled' fish are wasted each year once their short shelf life expires. Frozen fish keeps for MUCH longer so very little is wasted. Simple.

100's of tonnes of unsold 'chilled' fish are wasted each year once their short shelf life expires. Frozen fish keeps for MUCH longer so very little is wasted. Simple.

Feel good fish

A healthy diet requires 2 portions of fish a week. Fish is rich in Omega- 3 oils and micro-nutrients which do your body all sorts of good. Make a healthy diet easy with a freezer full of fish, fresh in your freezer until you want to use it.

A healthy diet requires 2 portions of fish a week. Make this easy with a freezer full of fish, fresh in your freezer until you want to use it.

Packed with care

Tired of drippy fish wrapped in single use plastic? We don't need plastic to keep our fish fresh. Re-purposed wool and paper bags to protect our precious fish to ensure quality doesn't cost the earth.

Tired of drippy fish wrapped in single use plastic? We don't need plastic to keep our fish fresh. We used repurposed wool and paper bags to protect our precious fish. Quality shouldn't cost the earth.

About Urchin

Hello - I’m Nick, founder of Urchin Frozen Seafood

I am passionate about all things fish. My career started in Billingsgate market and working on fish factory nightshifts. Since then, I have been lucky enough to work with seafood producers all over the world.

From grading tuna in the Maldives to working with native communities in the Alaskan arctic, I have had a first-hand look at what goes in to producing sustainable fish from a global supply chain.

Along the way I have met many wonderful people; fishermen and women who care deeply about the fish they produce and protecting a healthy stock for future generations.

I am passionate about telling the story of our fish and the people who produce it. I see a better way of respecting their precious catch, a way that maximises freshness and minimises waste.

Frozen fish stays fresh for longer and also provides a solution to the huge wastage of chilled fish in the UK. Click here to find out more.

I set up Urchin frozen seafood to change the way the UK eats fish and to inspire you to prepare frozen fish with confidence.

Responsibly sourced

Fight fish waste - Join the frozen revolution!

Be good to yourself!
Get your recommended 8 portions a month in one delivery
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